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Featured Stories

A Voice for Writing a Voice for Podcasting

A Voice for Writing a Voice for Podcasting

Author Joanna Penn had to find her voice all over again as a podcaster

Joanna Penn starts every episode of The Creative Penn podcast with this salutation, knowing it might alienate some listeners. And she’s okay with that. Since releasing her first episode in 2009, the prolific British author has learned the value of […]

How to Bear Podcasting Burnout

How to Bear Podcasting Burnout

Amanda Cupido talks Burnout with Kristi Lee and John Asante

Amanda Cupido is a Toronto-based podcast producer, Ryerson University instructor and author of Let’s Talk Podcasting: The Essential Guide to doing it Right. I snap a picture of my desk to send to my best friend. There are two coffee […]

Think Like a Journalist to Grow Your Audience

Think Like a Journalist to Grow Your Audience

Jenna Spinelle reveals the surprising parallels between journalism and podcast marketing

If you hang out in podcasting communities online or offline, one of the questions that comes up most frequently is, “How do I grow my audience?” Everyone is always searching for more downloads, more subscribers, more listeners. Much like a […]

A Close Look at a Podcast Kickstarter Campaign

A Close Look at a Podcast Kickstarter Campaign

The team behind the upcoming Unseen shares their tips, their worries, and the gamified marketing that led to their success.

When Long Story Short Productions launched the Kickstarter for their upcoming urban fantasy fiction podcast, Unseen, they prepared for the worst. Founders Gabriel Urbina, Sarah Shachat, and Zach Valenti knew they’d have some fans who were likely to support them: […]

All deep dive stories

A Creator’s Guide to Therapy Podcasts

A Creator’s Guide to Therapy Podcasts

A close look at the elements that make therapy shows stand out and succeed

“This is the Therapy Chat Podcast with Laura Reagan, LCSW-C. The information shared in this podcast is not a substitute for seeking help from a licensed mental health professional.” A voice actress reads this intro while a cyclical harmonic figure […]

FOIA Requests Are Her Secret Weapon

FOIA Requests Are Her Secret Weapon

How Emily G. Thompson uses research to build a huge audience for Morbidology

There are over one million podcasts in the world—or there were in April 2020, according to Podcast Insights. And thanks to stay-at-home orders forcing everyone to boredom-create new shows, that number has undoubtedly gone up. While it’s hard to determine […]

Podcasts and Publishers Tips and Tricks

Podcasts and Publishers Tips and Tricks

How authors, podcasters, and publicists can help each other reach new audiences

If you listen to interview podcasts, chances are you’ve heard at least a few authors come on as guests to talk about their latest books. A book is long enough to provide a podcaster with multiple angles for an interview, […]

“When I Started Podcasting I was Stealing Everything I Could”

“When I Started Podcasting I was Stealing Everything I Could”

How Jack Rhysider Built Darknet Diaries

When Jack Rhysider started Darknet Diaries, he had a blog that got a few thousand hits per day, 3,000 Twitter followers, and a full-time job as a network security engineer. Now, nearly three years and over 70 episodes later, the […]

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