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Jenna Spinelle

Navigating trust and truth as an independent podcaster

Navigating trust and truth as an independent podcaster

Journalistic integrity matters—even if you’re not part of a news outlet

COVID-19 confusion and competing realities over election results have pushed trust in traditional media to an all-time low, according to Edelman’s 2021 Trust Barometer. Trust in print and broadcast media fell eight points from 2020, and more Americans now say […]

Podcasts and Publishers Tips and Tricks

Podcasts and Publishers Tips and Tricks

How authors, podcasters, and publicists can help each other reach new audiences

If you listen to interview podcasts, chances are you’ve heard at least a few authors come on as guests to talk about their latest books. A book is long enough to provide a podcaster with multiple angles for an interview, […]

Think Like a Journalist to Grow Your Audience

Think Like a Journalist to Grow Your Audience

Jenna Spinelle reveals the surprising parallels between journalism and podcast marketing

If you hang out in podcasting communities online or offline, one of the questions that comes up most frequently is, “How do I grow my audience?” Everyone is always searching for more downloads, more subscribers, more listeners. Much like a […]

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