Sports

How to Identify an Underserved Niche

How to Identify an Underserved Niche

Around the Rim is gaining a loyal following from a forgotten fanbase by amplifying women in basketball

Around the Rim, an ESPN podcast dedicated to women’s basketball, has become one of the most prominent and authoritative voices in the sport. Inspired by the now-defunct Shootaround, a weekly women’s basketball show co-hosted by Debbie Antonelli and Beth Mowins, […]

From Sportswriter to Podcaster

From Sportswriter to Podcaster

How Albert Chen remade himself to keep telling the stories he loves

Albert Chen had the dream job in sports journalism for nearly 20 years. He started as an intern and worked all the way up to senior editor of legendary sports magazine Sports Illustrated. And then, everything changed. Suddenly, the lifelong […]

Tina Muir—Running for Real

Tina Muir—Running for Real

Runners want to listen to a well-prepared show where host and guests can be themselves

When former elite marathoner Tina Muir started Running for Real in 2017, she had a specific finish line in mind: she envisioned a podcast that would inspire runners of all levels and backgrounds. Though originally known for her fast times […]

He Turned The Thing He Loved About His Commute Into His Career

He Turned The Thing He Loved About His Commute Into His Career

Eric Silver found an audience in non-sports people for his basketball podcast HORSE.

Before mentioning anything else about his old job, Eric Silver brings up the commute. “It is important for the setting here,” he says. To understand why he left behind a career in education after getting a master’s degree from NYU, […]

How Hard Could It Be To Make a Top-Tier Daily Podcast?

How Hard Could It Be To Make a Top-Tier Daily Podcast?

How the ESPN Daily podcast keeps earning it's listeners every day

Producing ESPN’s Daily Podcast Is a Team Effort Since launching in 2019, ESPN Daily has been downloaded over 15 million times (as of May 31), averaging more than 585,000 listeners a month. Even as sports disappeared due to the COVID-19 […]

How (and Why) To Start a Sports Podcast

How (and Why) To Start a Sports Podcast

Light Years didn’t grow in the blink of an eye.

To be honest, Andy Liu didn’t want to start a Warriors podcast. By 2016, he’d already spent years blogging about the team and had tried multiple times to launch podcasts, YouTube shows, and the like. “It was a lot of […]

Social Media Audience Stalking FTW

Social Media Audience Stalking FTW

Scott Yager tells the story of building Challenge Mania's audience.

You might not have heard of Scott Yager’s first podcast, appropriately titled A Shot of Yager. Despite having celebrity connections, magazine promotion, and Yager’s natural interviewing and podcasting ability, the numbers were simply never there.  “I read the feedback,” he […]

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